Media, Communication, Culture: A Global Approach
By James Lull.
Description
This book is a wide-ranging and engaging introduction to media and cultural studies, written by one of the leading scholars in the field. Lull discusses the key critical concepts in contemporary culture and communication, by providing a fresh account of current developments world-wide. Drawing on major streams of social and cultural theory and on ethnographic research, Lull shows how modern mass media interact with and influence ideology, consciousness, hegemony, social rules, power, meaning and culture.James Lull provocatively describes subject matter ranging from black cultural power in A...
ISBN(s)
0745611389, 9780745611389